However, he has also ventured into the music industry directing music videos for bands such as the Arctic Monkeys, Vampire Weekend, Kasabian, Yeah Yeah Yeahs and The Last Shaddow Puppets. Ayoade has used many of the same ideas in the videos, Crying Lightening by Arctic Monkeys, and Vlad the Impaler by Kasabian, as well as the other music videos that he has directed.
Firstly the use of dark colouring and lighting in the background suit both the beat and the genre of the music videos. He also includes surreal actions and movements and a storyline that is far fetched but makes sense when syncronised witht the audio of the song.
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